Cyber Monday 2024
For CyberMonday 2024, the goal was to refresh the visual system for tier 1 campaigns, building upon the foundation established for Hot Sale. The aim was to create a distinctive look without compromising brand consistency. This involved developing a new key visual, performance assets, landing pages, and growth content.
Digital, Content.
Role:
Branding, Visual Design, Art Direction.
Role:
Branding, Visual Design, Art Direction.
Emprendefest
For the fifth edition of Emprendefest, one of Argentina's most significant entrepreneurial festivals, we collaborated with the production agency to create a stand that surpassed the previous years. My scope included developing a new key visual and adapting brand materials for graphic and audiovisual applications.
BTL, Digital, Print.
Role:
Branding, Art Direction.
Agency:
CientoDiez
Role:
Branding, Art Direction.
Agency:
CientoDiez
Tiendanube Evolución Event
Tiendanube Evolución, Tiendanube's division focused on medium and large businesses, required audiovisual content for projection mapping and space ambiance at their annual holiday party. The event featured the ecosystem's leading brands, tech partners, and agencies.
BTL, Digital.
Role
Branding, Visual Design, Art Direction.
Role
Branding, Visual Design, Art Direction.
